Leader in Product Management and Digital Innovation.
If you're a product manager, you're probably familiar with the traditional sales-led growth model. This model relies on outbound sales and marketing efforts to acquire customers. But what if there was …
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Marketing roles have been undergoing a transformation, with traditional marketing practices evolving into product management. This shift is driven by an increased focus on customer-centric product …
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This is a guest post by Ilan Nass at Taktical, a Digital Marketing agency in New York. Growth teams have been getting a lot of attention lately, prompting questions and, perhaps, some confusion about …
This is a guest post by @araesininthesun. Rae Steinbach is a graduate of Tufts University with a combined International Relations and Chinese degree. After spending time living and working abroad in …
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Once upon a time not so long ago, the Internet belonged in IT. I've experienced that myself - when I was running easyJet's Web presence worldwide I was in IT, not the Marketing or Commercial …
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Thanks to the efforts of the EDF Energy Marketing and Brand teams, EDF Energy was highly commended for outstanding work at last night's prestigious Marketing Society Awards for Excellence, for our …
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